Posted on 10 Nov By Visionarism

NikeLab x Roundel Launch Party.

Nike never fails to surprise their consumers by organising parties at unexpected venues. Last night, to celebrate the launch of the second collaboration between the Swoosh and Roundel London, Nike opened a disused section of Charing Cross Station to their special guests. Usually used for movie or commercial ads filming, the venue hosted music artists live performances, where invitees also had a chance to get a closer look at the two Nike Spiridons released earlier in the morning at the pop-up location, to pay tributes to Transport for London. Scroll down to check out the full photo recap of the event…


All images by @Visionarism.